The Big Idea

A slip on a snowy sidewalk is a small thing – it happens to millions. A fall from a ladder, in the summer, it’s a small thing. It also happens to millions. The slips or falls produce a mechanical injury to your joints and soft tissue. The injury produces inflammation in the body around the site. The injury is a small thing. The inflammation cuts off the normal nerve flow. That decreased flowing is a small thing. That also decreases the flow of oxygen rich blood to a body part is a small thing. That lack of proper nerve and blood flow produces disharmony and disease in the body and the nervous system. That is a big thing to that human. Multiply that sick human by thousands, and now you have an unhealthy community. Multiply that by 1 million and you shape the physical and mental destiny of a nation. Multiply that by 100 million and you forecast and prophesy to see the physical health of a planet. So that slip or the fall, the mechanical injury, inflammation, the lack of proper nerve and blood flow, the disharmony leads to disease are big enough to impact the health and well-being of mankind.

Now comes along a device. That one device is a small thing. This device reduces inflammation. The reduction of inflammation is a small thing. Turning off that inflammatory process gives the body time to repair, recover & start the regenerative healing process. That is a big thing to mankind. Multiply that well person by 1000, and you step up the physical health of a city. Multiply that well being by 1 million and you increase the efficiency of a state. Multiply that well man by 100 million, and you have produced a healthy, wealthy and better race for posterity. So the ability to down regulate inflammation, to improve blood and nerve flow, help restore harmony and balance to the body, which creates an optimal healing state. The idea that finds the true source of pain, that can correct the cause of disharmony and disease, is one of the biggest ideas known. Without it, nations fall ~ with it nations rise. The idea is the biggest I know.

  • original transcript written by BJ Palmer in March 1944.
  • Modified by Matthew DiDuro in March of 2023 (79 years later 🙂
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